Deep Knowledge of B2B Relationships Within and Across Borders
| Author | : Arch G. Woodside |
| Publisher | : Emerald Group Publishing |
| Total Pages | : 390 |
| Release | : 2013-07-10 |
| ISBN-10 | : 9781781908594 |
| ISBN-13 | : 1781908591 |
| Rating | : 4/5 (94 Downloads) |
Book Synopsis Deep Knowledge of B2B Relationships Within and Across Borders by : Arch G. Woodside
Download or read book Deep Knowledge of B2B Relationships Within and Across Borders written by Arch G. Woodside and published by Emerald Group Publishing. This book was released on 2013-07-10 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: The common thread of the five papers in this volume is that making sense and achieving deep knowledge of three-plus B2B relationships are necessary antecedents for achieving high operating effectiveness, high (on-time) efficiency, and sustaining profits for each firm in these relationships.