Do Campaigns Matter?
| Author | : Thomas M. Holbrook |
| Publisher | : SAGE |
| Total Pages | : 198 |
| Release | : 1996-06-18 |
| ISBN-10 | : 0803973454 |
| ISBN-13 | : 9780803973459 |
| Rating | : 4/5 (54 Downloads) |
Book Synopsis Do Campaigns Matter? by : Thomas M. Holbrook
Download or read book Do Campaigns Matter? written by Thomas M. Holbrook and published by SAGE. This book was released on 1996-06-18 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining actual election results and empirical evidence with data on additional factors such as media coverage, Thomas M. Holbrook develops a model for testing campaigns, and proves how campaigns play a key role in shaping public opinion.