Entrepreneurship in a European Perspective

Entrepreneurship in a European Perspective
Author :
Publisher : Springer Science & Business Media
Total Pages : 514
Release :
ISBN-10 : 9783834987525
ISBN-13 : 3834987522
Rating : 4/5 (25 Downloads)

Book Synopsis Entrepreneurship in a European Perspective by : Christine K. Volkmann

Download or read book Entrepreneurship in a European Perspective written by Christine K. Volkmann and published by Springer Science & Business Media. This book was released on 2010-11-05 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook focuses on the management challenges of founding a new venture and managing its rapid growth as the firm evolves. It covers crucial management areas in the entrepreneurship context such as entrepreneurial finance, marketing, and human resource management. Also, more hands-on management topics like writing a business plan and choosing a legal form for a venture are covered. A key chapter of the book is dedicated to leadership challenges in managing rapidly growing young firms located in new industries and technology areas. The book is written from a Continental European perspective to cater for its European target audience in entrepreneurship courses to be held in English.


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