Handbook on Tourism and Social Media
Author | : Gursoy, Dogan |
Publisher | : Edward Elgar Publishing |
Total Pages | : 528 |
Release | : 2022-02-11 |
ISBN-10 | : 9781800371415 |
ISBN-13 | : 1800371411 |
Rating | : 4/5 (15 Downloads) |
Download or read book Handbook on Tourism and Social Media written by Gursoy, Dogan and published by Edward Elgar Publishing. This book was released on 2022-02-11 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive Handbook offers an overview of current research on the use of social media within the tourism industry, investigating a range of social media practices and proposing strategies to address key challenges faced by tourist destinations and operators.