Issues in the Economics of Advertising
| Author | : Julian Lincoln Simon |
| Publisher | : Urbana : University of Illinois Press |
| Total Pages | : 396 |
| Release | : 1970 |
| ISBN-10 | : STANFORD:36105041799227 |
| ISBN-13 | : |
| Rating | : 4/5 (27 Downloads) |
Book Synopsis Issues in the Economics of Advertising by : Julian Lincoln Simon
Download or read book Issues in the Economics of Advertising written by Julian Lincoln Simon and published by Urbana : University of Illinois Press. This book was released on 1970 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: A study of how much a company spends on advertising as well as how advertising affects the economy.