It's a Branded World
Author | : Tom Sitati |
Publisher | : Lulu.com |
Total Pages | : 201 |
Release | : 2009-08-01 |
ISBN-10 | : 9780557093809 |
ISBN-13 | : 0557093805 |
Rating | : 4/5 (09 Downloads) |
Download or read book It's a Branded World written by Tom Sitati and published by Lulu.com. This book was released on 2009-08-01 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book on branding published in East Africa by an East African and takes a wide view of both the local and global brandscape. Through the collection of selected articles, the book which makes for an easy read, also tackles the future of brands and branding.