Download or read book LAW FIRM SEO: TURN ORGANIC CLICKS INTO CASES: A Comprehensive Guide to Protecting Your SEO Investment and Ensuring Success in the Digital Space written by Ross Kernez and published by Ross Kernez. This book was released on with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: There’s a joke share with my chief content creator, and it goes like this; “If you want to understand what SEO is, don't ask an SEO”. Take my word for it, as a busy law firm owner the last thing you want yourself or your colleagues to be doing is going into the weeds with SEO. The best possible use of your time will be to grasp the fundamentals, the first principles if you like. So you can hold whoever is in charge of your organic law firm website traffic to account and not get bluffed!