Download or read book Master Growth Hacking written by Apurva Chamaria and published by Penguin Random House India Private Limited. This book was released on 2018-07-10 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: How did Hotmail amass 30 million active members before getting acquired? How did Netflix build over 125 million users worldwide? How did Facebook acquire over 2 billion active users? Simple answer: Growth hacking. Growth hacking is a combination of coding, data intelligence and marketing. It doesn't take a lot of investment--just a whole lot of creativity, smart data analysis and agility. It has now emerged as the new word for growth used by start-ups and entrepreneurs in India and across the world. Full of riveting stories, Master Growth Hacking lets you learn from the pioneers of growth hacking in India. There are interviews with the founders of Zomato, IndiaMART, ShopClues, UrbanClap, Paisabazaar, Furlenco, FusionCharts, WittyFeed, UpGrad and a lot more. Growth hacking is the new growth mantra that start-ups are using and don't want you to learn about!