Download or read book MBA, the Magic Bible of Arts written by Henri Moufettal and published by Lulu.com. This book was released on 2012-01-10 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alive, Alive !!! Writing from the wombA lot is happening in the literary world. As it wrestles with a digital age, people are changing their reading habits, moving away from paper.Publishers are scrambling to change their business model to cope with online competition. In 2009, 9%% of the US market for total book sales was for Ebooks once a niche market.The way we write is also changing. Henri Moufettal envisions books as actually becoming alive. He is crea-promo-ting his new work the digital way.Pioneering a new concept by sharing early contents.The author gave readers the opportunity to read what is coming, and then to actually write comments to influence the follow-up of the book.From Hogwarts university to a business school, the author takes on parallels from arts, lifting up this way the veil of a world he did not know that much before."Books cook our looks"