Omni-channel Retailing. Impacts and challenges on the supply chain
Author | : Cindy Schröder |
Publisher | : GRIN Verlag |
Total Pages | : 32 |
Release | : 2019-01-21 |
ISBN-10 | : 9783668868953 |
ISBN-13 | : 3668868956 |
Rating | : 4/5 (53 Downloads) |
Download or read book Omni-channel Retailing. Impacts and challenges on the supply chain written by Cindy Schröder and published by GRIN Verlag. This book was released on 2019-01-21 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2017 in the subject Business economics - Operations Research, grade: 1,0, European School of Business Reutlingen, language: English, abstract: The aim of this case study is to identify impacts and challenges of an omni-channel business model on the retail supply chain. Based on this, recommendations and possible solutions will be presented which the retail should adapt along its supply chain in order to respond to the identified challenges.