Download or read book Pricing in a Crisis Playbook written by Joanne Smith and published by . This book was released on 2020-04-03 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this practical guide, pricing expert Joanne Smith shows how to manage your pricing strategy and execute it throughout a crisis. Joanne shares her firsthand success drawing from the pricing strategies she used to lead DuPont and other B2B companies through tough markets. She includes a comprehensive Pricing Crisis Preparedness Plan guide.