Strategor - English version

Strategor - English version
Author :
Publisher : Dunod
Total Pages : 971
Release :
ISBN-10 : 9782100876860
ISBN-13 : 2100876864
Rating : 4/5 (60 Downloads)

Book Synopsis Strategor - English version by : João Albino-Pimentel

Download or read book Strategor - English version written by João Albino-Pimentel and published by Dunod. This book was released on 2024-09-18 with total page 971 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive source on firm strategy, including business strategy, corporate strategy, and strategic management Building on 35 years of experience and nine French editions, STRATEGOR is more than a toolbox. It systematically links theory, research, and strategy practice, providing a comprehensive view of all aspects of firm strategy. STRATEGOR describes and analyzes the theories underpinning strategic thinking. Understanding these theories is essential for effectively and creatively formulating and implementing successful strategies. To better connect theory and practice, the book includes real-life examples and cases from various industries worldwide. STRATEGOR also addresses current changes in the business landscape, such as digital transformation, AI, globalization and deglobalization, sustainability and CSR. STRATEGOR'S + : CURRENT CONTENT: it incorporates major technological and societal changes that impact companies and their strategies. PRACTICAL ILLUSTRATIONS: it includes 50 real-life case studies and hundreds of examples that illustrate the concepts discussed. SUPPLEMENTARY MATERIAL: it provides detailed analyses of the case studies, available on dunod.com. STRATEGOR is the perfect strategy textbook for undergraduate, master and MBA students, participants


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