The Image Is Everything Presidency

The Image Is Everything Presidency
Author :
Publisher : Routledge
Total Pages : 202
Release :
ISBN-10 : 9780429964978
ISBN-13 : 0429964978
Rating : 4/5 (78 Downloads)

Book Synopsis The Image Is Everything Presidency by : Gilbert St. Clair

Download or read book The Image Is Everything Presidency written by Gilbert St. Clair and published by Routledge. This book was released on 2018-03-09 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Image is everything. Today, our television and movie stars, our athletes, and our politicians carefully craft images for public consumption. Even our country's Executive Chief is not immune to a bit of image manipulation. If presidents can not always actually satisfy the public's excessive, contradictory, and unrealistic expectations, they can at least present a compelling image of presidential leadership and success. When it comes to the modern presidency, tennis star Andre Agassi was correct, ?Image is everything.?Image creation is a serious business with critically important implications for the success of any politician. But presidents must be careful in deciding how they craft the ways in which we perceive them. If they are to succeed, presidents must present an appropriate image of leadership to the American people; an image that is appropriate for the particular needs of the time when the president governs and is appropriate to the personality of that president. Their ultimate goal is to convince the public that they are actually providing leadership, even if in reality they have only a limited ability to effect outcomes.This book examines the way American presidents in the media age have shaped their public personas as a means of cultivating and advancing their political and ideological agendas. Images play an important role in the perceived success or failure of our presidents. Since public expectations are most often aimed directly at the White House and its central occupant, it is more important than ever that a president control his image, as well as presenting the right image to the American public. Reality thus becomes secondary and image is everything.


The Image Is Everything Presidency Related Books

The Image Is Everything Presidency
Language: en
Pages: 202
Authors: Gilbert St. Clair
Categories: Political Science
Type: BOOK - Published: 2018-03-09 - Publisher: Routledge

DOWNLOAD EBOOK

Image is everything. Today, our television and movie stars, our athletes, and our politicians carefully craft images for public consumption. Even our country's
American Statesmanship
Language: en
Pages: 1004
Authors: Joseph R. Fornieri
Categories: Political Science
Type: BOOK - Published: 2021-11-01 - Publisher: University of Notre Dame Pess

DOWNLOAD EBOOK

This book, much needed in our public discourse, examines some of the most significant political leaders in American history. With an eye on the elusive qualitie
Handbook of Political Communication Research
Language: en
Pages: 560
Authors: Lynda Lee Kaid
Categories: History
Type: BOOK - Published: 2004-07-19 - Publisher: Routledge

DOWNLOAD EBOOK

This volume brings together the major thrusts of research and theory in political communication. For scholars/researchers/students in political communication, m
The Prime-Time Presidency
Language: en
Pages: 248
Authors: Shawn J. Parry-Giles
Categories: Performing Arts
Type: BOOK - Published: 2010-10-01 - Publisher: University of Illinois Press

DOWNLOAD EBOOK

Contrasting strong women and multiculturalism with portrayals of a heroic white male leading the nation into battle, The Prime-Time Presidency explores the NBC
A Presidency Upstaged
Language: en
Pages: 256
Authors: Lori Cox Han
Categories: Political Science
Type: BOOK - Published: 2011-04-07 - Publisher: Texas A&M University Press

DOWNLOAD EBOOK

A president who distances himself from stagecraft will find himself upstaged. George H. W. Bush sought to “stay the course” in terms of policy while distanc