Download or read book The Science of Sales Success written by Josh Costell and published by Amacom Books. This book was released on 2003-12 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing a system that gives customers more measurable benefits than competitors, Costell shows how sales professionals can make fewer calls and win higher-profit orders. Filled with examples and case studies, the book shows how to build value-driven solutions from the perspective of customers' goals rather than the products and services being offered.