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Destinations across the world are beginning to replace or supplement culture-led development strategies with creative development. This book critically analyzes
Tourism, Creativity and Development
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Addressing a wide range of examples from Europe, North America, Asia, Australia and Africa, this title analyses, in critical terms, the impact and effectiveness
Creative Tourism
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This book provides a synthesis of current research and international best practice in the emerging field of creative tourism. Including knowledge, insights, and
Tourism Innovation
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Tourism can take many different forms and types but increasingly it is viewed as one of the most innovative industries. This book showcases the innovations in t
Destination Management and Marketing: Breakthroughs in Research and Practice
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The marketing of a destination necessitates strategic planning, decision making, and organization. Effective positioning will result in a strong brand that deve