Principles and Practices of Strategic Management
Author | : Linda L. Brennan |
Publisher | : Cognella Academic Publishing |
Total Pages | : 126 |
Release | : 2012-07 |
ISBN-10 | : 1621313042 |
ISBN-13 | : 9781621313045 |
Rating | : 4/5 (42 Downloads) |
Download or read book Principles and Practices of Strategic Management written by Linda L. Brennan and published by Cognella Academic Publishing. This book was released on 2012-07 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book teaches undergraduate students of management about strategic planning and decision making. Unlike many traditional textbooks that focus on strategy in an overly broad or theoretical manner, this text approaches strategy as results-driven, data-driven, and dynamic.